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Gü, the luxury chocolate dessert brand, has awarded its pan-European advertising account to DDB....Dennison. DDB's first work for the brand will launch in Spring 2011, and will include TV, cinema, print, outdoor, radio and experiential activity. G first called a review of its advertising business ... recent advertising campaign launched in March, and introduced the new strapline: "G you Ganache ...
British Airways is reviewing its digital advertising agency arrangements across the business...., the TBWA\London group agency, currently handles the bulk of British Airways digital advertising business ... that it is using the review to ensure that it has the best partners to meet its digital requirements. British ... media campaigns and banner ads. It emerged last week that British Airways is holding a separate ...
Associated British Foods, the food giant that owns brands including Kingsmill, Ryvita and Twinings...and Sunblest. ABF currently works with a number of agencies on its advertising roster, including M C Saatchi ...
Tate, the group of four galleries, has hired The Brooklyn Brothers to handle its advertising...was appointed to the business in November 2004 and went on to produce award-winning work such as the print ... in 2006. The agency's "Tate movie project" work was lauded at this year's Campaign Big Awards with a Gold award. In March this year, Fallon launched an outdoor campaign for Tate Britain called ...
ABN Amro, the Dutch state-owned bank, has appointed London Advertising to handle a global...London Advertising, which was awarded the business without a pitch, will start work on the brief immediately. The agency has been asked to create a global brand strategy for ABN Amro's Private Banking arm ... agency Selmore across all its print, TV, online and radio activity. Previous UK marketing from ABN ...
advertising account....potato parade". McCain's recent advertising activity includes the TV ad "pride", which aimed to show how the company understands British family values. Created by BMB, the ad featured McCain products ... the brand's advertising account, and WCRS. The review kicked off in September and was managed by ISBA ...
Carat has retained the £50 million media planning and buying account for British Gas after a final...for its work on British Gas, and last year scooped a Campaign Media Award for the "good news stories" campaign, which flagged up the work that British Gas engineers do within the local community. Its most ... The agency has held the British Gas account since 2002, when it picked up the consolidated ...
British Airways is holding a review of the digital marketing activity for its BA.com website....of the review comes as British Airways launches a major advertising campaign, created by Bartle Bogle Hegarty ... activity to boost ticket sales through the site. British Airways uses a number of agencies to handle various portions of its digital advertising business. These include Bigmouthmedia, Incentivated ...
Laithwaites, the wine merchant, has awarded its ad account to VCCP after a review.
British Airways has appointed OgilvyOne as the lead agency to handle its global digital account....with British Airways since 1996. BA s advertising account is handled Bartle Bogle Hegarty (BBH ... campaigns and banner ads. The appointment will strengthen OgilvyOne's existing relationship with British ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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