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Chemistry opens digital shopper marketing arm

title, working for clients Vodafone and Britvic. MacIntyre said the division of online and in ...

Trading Places: This week's people moves

in the Brand Media Central s Creative Solutions Group. ( Marketing ) Soft-drinks manufacturer Britvic has ... directly to Simon Stewart , Britvic s group marketing director. ( Marketing ) Media Jane Ratcliffe ...

Cruise and Diaz help Drench deliver 835,159 impacts

for Britvic Drinks' Drench deliver 835,159 impacts last weekend, according to estimated figures from Digital

Bluhalo appoints Alastair Macmichael as managing director

including Pepsi UK and its sub brands, London Eye and Britvic. He was responsible for driving the agency ...

Video: Drench unveils hamster jazz band ad

LONDON - Britvic's spring water brand Drench has unveiled its hamster jazz band ad online ahead

Marketing Society president Marsden calls on sector to make itself understood at board level

on investment than they were a year ago. Andrew Marsden, a former marketing director for Britvic and now a ...

Clients find managing media agency pitches 'painful'

director at Britvic and KP Foods and president of the Marketing Society; Tim Orton, director of marketing ...

Tango says 'Thanks' with logo change

LONDON - Britvic is launching a limited edition of its Tango can as part of its 'Save Tango...According to Britvic the change is to show its appreciation for the consumer reaction to 'Save Tango'. The drinks manufacturer says the integrated campaign, which launched in November, led to an 8% increase in sales. The proposition behind Save Tango was to encourage consumers to get behind the drink ...

Tradewind wins Britvic digital brief

LONDON - Britvic has appointed digital consultancy Tradewind to handle its digital strategy....The two-year deal will provide digital training for Britvic brand managers and marketers, along with digital consultancy across the whole of Britvic's soft drink portfolio, which includes brands such as Tango, Pepsi and Robinsons. Denise Meek, digital manager at Britvic, said: "This is an exciting ...

Five by Five opens London office and hires Ogilvy's Gill

for Activision, Britvic, New Look, Gerber Juice and Sun International. ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.