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Marketing's Power 100

, will be judged on whether he can successfully guide the business into fresh areas. 68. Simon Stewart, Britvic While Britvic's marketing director has a far lower profile than his predecessor, Andrew Marsden, he ... increased Britvic's focus on digital marketing across its portfolio of brands. 69. Rod McLeod ...

Marketing Society president Marsden calls on sector to make itself understood at board level

on investment than they were a year ago. Andrew Marsden, a former marketing director for Britvic and now a ...

Nokia swoops on mobile ad specialist Enpocket

services and worked for clients including Britvic and Vodafone. ...

Is Facebook the future of market research?

, Unilever, Britvic Soft Drinks, Argos and British Airways. ...

Nunwood posts strong growth for 2007

that include Nokia, BSkyB, Heinz, Becks and Britvic. Leeds-based Nunwood has opened a new London and New ...

IPA Effectiveness Awards judging panel unveiled

at Britvic. The industry judging panel includes Ross Barr, former joint CEO at DDB London, Merry Baskin ...

Nunwood appoints London managing director

in addition to new clients such as InBev. Other clients include Nokia, BSkyB, Heinz, Becks, Britvic and Tesco ...

Inferno bolsters creative department with design chief

promotion and experiential. Its client roster includes Asda, Budweiser, Britvic, Honda, Hiscox, Sony ...

Nunwood hires COI's Picton for global insight role

consultant. She previously worked on accounts including Britvic, Unilever and Levi's and specialises in brand ...

Dig For Fire bolsters operations with four hirings

three years' experience from Poulters in Leeds, where he worked on the accounts for Britvic, William ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.