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Media Relations: Iconic hat brand heads for UK

The campaign will draw on the heritage of the 83-year-old brand and also feature younger hat wearers such as Johnny Depp and Bruce Willis. With prices ranging from £28 to £150, the hats will be aimed at men's style magazines and national newspapers and supplements. Yellow Door has been ...

New post at Willis heralds revamp

Willis, the world s third largest insurance broker, has appointed its first marketing...Willis, the world s third largest insurance broker, has appointed its first marketing ... concentrate on Willis s worldwide business units. We want to get more out of what we can provide at group level and make sure everyone understands the brand, she said. Willis operates in 100 ...

Public Affairs: Soap Box - Stuart Bruce, principal, Stuart Bruce Associates

As conference season ends, we have seen all the political parties enthusiastically adopt social media. Similarly, government - at all levels - has started to embrace social media. The public affairs profession perhaps has not been as fast to adapt.

STOP PRESS: Willis Capitalizes on football background

Helen Willis, former press officer for the Football Association, has joined PR agency Capitalize...Helen Willis, former press officer for the Football Association, has joined PR agency Capitalize. Willis takes the role of head of football at Capitalize, running its Umbro and Manchester United Retail accounts. At the FA Willis organised press activity surrounding Euro 96 and the England football ...

B-M rocked by sudden exits of Elliott and Willis

, and is thought to beconsidering up to three opportunities. Charles Willis, a director in B-M's public affairs ... ). It is understood there is some likelyhood that Elliott and Willis will team up in their next roles. They worked ... -M from Trimedia early last year ( PRWeek , 7 January 2005). He and Willis were unavailable for comment ...

STOP PRESS: Barclays Capital appoints Bruce

Barclays Capital, the investment banking division of the Barclays Group, has appointed Leigh Bruce...Barclays Capital, the investment banking division of the Barclays Group, has appointed Leigh Bruce as a director and global head of corporate communications. Bruce was previously European communications director at bond house Salomon Smith Barney. His appointment follows the formation of Barclays ...

McLaren Automotive brings in Nissan's Wayne Bruce

Wayne Bruce joins the company as head of PR following time spent at Nissan s luxury brand ... for McLaren Automotive Middle East and Africa. Bruce will report to McLaren Automotive s sales ... in its exciting story. As well as Nissan, Bruce has worked at SEAT and Volkswagen. Before this, he ...

US insurance broker Willis is to lose its comms chief

Willis, the world s third largest insurance broker by turnover, is seeking a new global...Willis, the world s third largest insurance broker by turnover, is seeking a new global ... rebrands from Willis Corroon to Willis, following its move from public to private ownership. The company ... chief will report to Willis chairman John Reeve and will be responsible for all communications ...

Hit or miss? BA boss Willie Walsh takes to the skies during crisis

executive Willie Walsh joined a four-strong BA crew for a test flight over Ireland.

BA's Willie Walsh handles PR double-whammy successfully

Appearing in a round of interviews this morning that included Sky News and Radio 4's Today Programme, chief executive Willie Walsh discussed both the ongoing dispute with trade union Unite and record ... , schlepping from studio to studio and hoping the media will report what you want them to. Willie Walsh ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.