28 Feb 2007
| by Ed Kemp
Budweiser is putting an eBay-style auction mechanism at the heart of its main marketing initiative...The 'Budweiser Bucks' scheme, devised by marketing communications agency
Inferno, will comprise an online auction at which items can be purchased
in exchange for Budweiser 'tokens'. Bottles of the beer ...
. The initiative, which is Budweiser's biggest UK promotional activity,
will be supported by a TV ad campaign ...
10 May 2006
| by Mark Creighton, Managing director, i-level
Building on its position as the official beer of the FA Premier League, Budweiser has kept up its...in hand; a simple photo-messaging response
provides Budweiser with the potential to recontact respondents ...
-leaders' touring the
UK during the tournament, the section also illustrates integration with
Budweiser's broader ...
customer data. Budweiser is not breaking new ground here, but strong campaign timing
and a humorous ...
30 Oct 1998
| by KAREN YATES
BUDWEISER AND THE WORLD CUP...BUDWEISER AND THE WORLD CUP
One of the net s big successes, in terms of marketing, is as a ...
with another, more vital, source of information. Then
the results can be quite staggering, as Budweiser ...
. The only the problem was: how could Budweiser remind web users of
its status as an official World Cup ...
23 Jan 1997
| by MARK WAITES
that.
The problem with the Budweiser-sponsored Sky site is that it, too, has a
downloadable (that...that.
The problem with the Budweiser-sponsored Sky site is that it, too, has a
downloadable (that ...
-finals? Well I never.
Client Budweiser
Brief Develop a global link and not just a Website for news ...
12 Apr 2012
| by Loulla-Mae Eleftheriou-Smith
Budweiser, the sponsor of the FA Cup, has launched an app that allows consumers to pose with a...that point the camera on their smart device at promotional Budweiser beer mats will see the FA Cup appear on their screens in 3D.
Iain Newell, European marketing director, Budweiser, said: "Part of Budweiser's mission ...
for the final stages of the competition."
Budweiser's sponsorship activity for the FA Cup saw the brand ...
05 Apr 2007
| by Jacquie Bowser
LONDON - Lager brand Budweiser has unveiled what it calls the biggest online advertising campaign...From today, Bud Bucks , Budweiser s virtual currency promotion, will be advertised on some ...
to accumulate Bud Bucks by texting or emailing a code, found on bottles of Budweiser beer, to the brewer ...
.co.uk website. Budweiser will be the first brand to appear on the UK homepage of YouTube and also the first ...
01 Apr 2011
| by Benjamin Li
period last year, Budweiser has launched a six-month long 'Say no to drinking and driving' campaign...Wwwins Isobar China, the digital AOR agency for Budweiser of Anheuser-Busch InBev China, is behind this integrated campaign featuring microblogging site Sina Weibo as the main digital platform ...
' events.
Credits:
Project Budweiser's Pledge for Responsible Drinking Client Anheuser ...
28 Apr 2011
| by Alex Brownsell
Budweiser is launching an e-voucher app that will offer consumers in Ireland special deals based...The Budweiser Ice Cold Index app, developed by DDB UK, sends users special offers to redeem at 2 ...
Budweiser in Ireland under licence from Anheuser-Busch InBev, will offer consumers a free pint. The app ...
manager at Budweiser, said: "Budweiser Ice Cold Index is an innovative concept, which we feel will excite ...
20 May 2002
| by Staff,
LONDON - Budweiser has unveiled its redesigned UK website, which offers 'True Fans' the chance...Once registered as a 'True Fan', visitors have the opportunity to win a four pack of Budweiser ...
will be able to vote on the winner from a list of finalists selected by Budweiser.
The 'Svenslator' features ...
, including "You're not singing any more" and "Who ate all the pies?" and, of course, "Another Budweiser ...
05 Jul 2001
| by RAVI CHANDIRAMANI
Budweiser is to relaunch its UK web site later this month, in a
drive to exploit its offline ...
campaign.
The relaunch, at budweiser .co.uk, has been developed by digital agency
Circle ...
sponsor for the 2002 World Cup,
Budweiser runs grass roots events for football fans such as live ...