06 Oct 2009
| by Joe Thomas
LONDON - British fashion label Burberry is holding a pitch for a digital agency to lead an overhaul...greater focus on digital marketing. It intends to relaunch the website next year. A Burberry spokesman ...
, at artofthetrench.com. The site, which aims to celebrate Burberry's iconic trench coat, will have social ...
updates. Burberry recently appointed Bartle Bogle Hegarty to work as its strategic brand partner. Last ...
04 Aug 2006
| by Larissa Bannister
The luxury fashion retailer Burberry is in talks with a number of agencies about its digital...channels to promote its range of clothing,
watches and fragrances. A spokeswoman for Burberry confirmed ...
of the Burberry brand has become
synonymous with the rise of "chav" culture in the UK. In July, the fashion ...
survey named the brand the top exporter of "Britishness" to
the world. Burberry has just unveiled a new ...
19 Aug 2011
| by Sarah Shearman
Burberry is giving away free samples of its new fragrance via its Facebook page, ahead...The luxury fashion brand has created a Facebook app for fans who are required to enter their details to receive an exclusive sample of the Burberry Body fragrance.
Burberry said it will be adding ...
luxury fashion brand.
Burberry has signalled that digital is a key area for investment ...
10 Nov 2009
| by James Quilter
LONDON - Burberry has reached out to Facebook users with the launch of a new site allowing.... Additional features of the site include a history of the Burberry trench coat, which dates back to 1910, with images and press cuttings from the time. The Burberry rain coat's biggest rival is widely attributed ...
13 Jan 2010
| by Sara Kimberley
LONDON - GQ.com is partnering with Burberry Prorsum to stream live footage of the designer's Autumn...simultaneously on live.Burberry.com on 16 January, at 6pm The non-commercial partnership will include live show footage followed by further exclusive content from Burberry s menswear show including specially recorded video messages from Burberry s chief executive Christopher Bailey, as well as behind the scenes footage ...
17 Sep 2009
| by Darren Davidson
, with luxury label Burberry set to launch its own social networking site, and high street retailer Zara to go...Normal 0 Burberry has created artofthetrench.com as part of a move to deepen its ...
feature users sending in pictures of themselves wearing Burberry's iconic trenchcoat. It will be overseen by Scott Schuman from the influential fashion blog, The Sartorialist . Burberry is currently ...
07 Jan 2010
| by Joe Thomas
LONDON - Burberry has launched its Spring/Summer advertising campaign which again features Emma...-fareast-language:#0400;
mso-bidi-language:#0400;}
Watson, who became the face of Burberry in June, stars ...
such as Facebook and YouTube. Christopher Bailey, chief creative officer at Burberry, said: This campaign celebrates our heritage and our timeless Burberry icons. The energy of the images and the dynamic cast ...
29 Feb 2012
| by Sarah Shearman
Dove, Burberry and Manchester United Football Club are among the first UK brands to launch...'Campaign for Real Beauty'.
Burberry, which launched its Facebook page in 2009 and was one of the first ...
09 Sep 2009
| by Noel Bussey
: Financial Times Burberry is poised to enter the FTSE 100 for the first time, in a further sign of its ...
08 Mar 2012
| by Kim Benjamin
Jones, director of digital marketing, Burberry: Gresham Jones became Burberry s first head of digital ...
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