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LONDON - Burberry, the British luxury fashion brand, has kicked off a search for a global agency....by Burberry. A spokesman for Burberry said: "Burberry has not sought to and is not looking to hire a creative agency. Burberry is always looking for new and innovative ways to engage consumers and to support its ... paraphernalia. Its sister paper the Daily Mail later reported that the model had been dumped by Burberry ...
Burberry, the UK-based luxury-fashion brand, is holding talks with agencies about its digital.... Burberry's advertising account, which is handled by its in-house creative team, is not affected ... been responsible for its overall image and branding since 2001. Burberry has worked with advertising ...
LONDON - Clothing retailer GUS has announced that it plans to expand its upmarket Burberry brand...GUS, formerly known as Great Universal Stores, also confirmed that it would float up to 25% of Burberry, with an estimated market value of 2bn, in June this year. The partial flotation is a response ... it published a third-quarter trading statement today. Burberry, worn by celebrities such as Madonna ...
LONDON - British fashion label Burberry is holding a pitch for a digital agency to lead an overhaul...greater focus on digital marketing. It intends to relaunch the website next year. A Burberry spokesman ... , at artofthetrench.com. The site, which aims to celebrate Burberry's iconic trench coat, will have social ... updates. Burberry recently appointed Bartle Bogle Hegarty to work as its strategic brand partner. Last ...
Burberry, the fashion label once beloved by the weekending country classes, has received a...of the masses, sales of Burberry products have dramatically increased and the company's stock market value has ... increase in sales figures is undoubtedly attractive to Burberry, it is questionable whether the brand set ... the peaked cap worn by football hooligans from its range. Burberry shares a fate with other elite brands ...
The luxury fashion retailer Burberry is in talks with a number of agencies about its digital...channels to promote its range of clothing, watches and fragrances. A spokeswoman for Burberry confirmed ... of the Burberry brand has become synonymous with the rise of "chav" culture in the UK. In July, the fashion ... survey named the brand the top exporter of "Britishness" to the world. Burberry has just unveiled a new ...
traditional English clothing brand Burberry, as the group revealed a slump in half-year pre-tax profits...LONDON (Brand Republic) – Clothing retailer Great Universal Stores has announced that it is to float up to 25% of its traditional English clothing brand Burberry, as the group revealed a slump ... that the Burberry brand -- which has been transformed into a high-fashion label over the past three years and is now ...
Burberry has been hit by a sales slowdown since March. It plans to continue extending its product...The Burberry raincoat's status as a design classic was cemented by a series of 20th century icons ... in the distinctive check. And, more worryingly, Burberry has been increasingly adopted by football hooligan culture ... Birmingham City and England's World Cup qualifier with Turkey - showed troublemakers clad in Burberry jackets ...
LONDON - Burberry, the British luxury fashion brand, has appointed Bartle Bogle Hegarty to work...will now handle all strategic duties for Burberry. The agency has also been briefed to develop the com ... , all creative work for Burberry will continue to be handled by the in-house creative department, which is run by Christopher Bailey, the creative director of Burberry. He will remain responsible ...
LONDON - Burberry, the British luxury fashion brand, is reviewing its global media planning...sources suggested Burberry is considering several possible routes leading to greater consolidation, which ... process alongside other networks. Burberry, which recently appointed Bartle Bogle Hegarty to work as its ... Microsoft in May. Recent campaigns for Burberry include press activity, created in-house, to support its ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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