Interbrand's Top 100 global brands 2009
18 Sep 2009 | by Becky Wilkerson
/A Germany 98 Burberry 3,095 N/A Britain 99 ...
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Apple cements most valuable brand status as UK's giants slide
22 May 2012 | by Daniel Farey-Jones
, including Dove, up 23% to $4.7bn and Burberry, up 21% to $4bn. Tim Wragg, European CEO at Millward Brown ... . One is Burberry, which is a significant success story. That is not only riding the wave of emerging ...
The Marmite effect: it's better to be a polarising brand that people love or hate than to be ignored
15 Sep 2009 | by Nicola Clark
- namely Primark and Burberry - topped the most-hated list in this sector, attracting the opprobrium of 27 ...
Interactive: Twelve ideas for 2012
10 Jan 2012 | by Nicola Clark
are demanding that brands tailor their products to their every whim. Burberry Bespoke, the fashion house ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
