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On the buses...Q: I have recently seen promotional buses used as a means of drumming up support for reality TV shows. I have a summer drink that needs some promotional support and this seems like an ideal way of creating brand attention. Do you know who can provide this kind of bus or other forms of promotional ...
Advertisers are jumping on board buses in growing numbers as the medium moves up a gear in its...Advertisers are jumping on board buses in growing numbers as the medium moves up a gear in its ... , as used by National Lottery Instants, where the entire vehicle is covered in artwork. Ten buses out of a ... in a bottle. TDI is even looking at talking posters on the sides of buses, to attract people ...
Outdoor media specialist, Outdoor Connection has produced a report into bus media. The findings show that the bus media revenue forecast for 1999 is pounds 48.7m, pounds 1.8m more than 1998.
poetic sayings changed to include references about buses such as a version of William Shakespeare ...
Emma Hignett, a former Capital Gold and Jazz FM presenter, is to be 'the voice of London's buses'. When the new iBus GPS scheme rolls out next year, the dulcet soundbites informing passengers of landmarks and approaching bus stops will be Hignett's. A consultant at Recognition Marketing and PR, she ...
on yield - because there's not much scope for increasing inventory. The number of buses in the UK is static ... of vinyl printing technologies that can see whole buses wrapped in stunning creative executions. It doesn ... new options too, such as reflective and lenticular vinyls. The number of wrapped buses out ...
- that s a winning formula. My only complaint is that you can only catch one of these buses ...
AG Barr, the soft drinks company, is the first advertiser to buy the national bus advertising package from transport contractor TDI. A campaign for its Tizer drinks brand will appear on 15,000 bus T-sides in 13 cities from October 1. The deal was negotiated by Media Solutions.
park and ride buses....of 21 greener Stagecoach buses that meet the latest European emission standards. Cambridgeshire ... calculations and lung tests on board one of the new buses. The campaign is the latest in a range of initiatives devised by Cambridgeshire s comms team to make the buses more appealing to the local community ...
LONDON - CBS Outdoor has had its contract to manage advertising on Bournemouth's Yellow Buses
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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