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Diet Coke calls ad pitch

of record for Diet Coke in August 2008 after a pitch. Before that, VCCP handled the business. Diet Coke ...

Saatchi Bangkok staff face redundancy as P&G business moves to Singapore

working on the business could be affected by the relocation of the business, which would seriously impact ... (AAIK) business. The agency's other key client is Mead Johnson, which it has worked on for the last ...

Daniele Tranchini becomes chief executive of Publicis Italy

need now is a professional to bring order and direction to our different businesses, grow digital ...

Maxus appoints Hodge as worldwide head of trading

Hodge is currently EMEA trading director at GroupM, the WPP trading group that includes MediaCom, Mindshare, MEC and Maxus. His role at Maxus will be to manage the agency s media-planning and buying commitments, as well as participating in new business pitches. He will work across the network to deliver ...

Maxus names Snowdon as worldwide marketing director

, both internally and externally. She will also work with the agency's worldwide business development director, Karen Kaufman, on new business development and pitch coordination. She will be based in London ... was global marketing and communications director at PHD Group and had held business development roles ...

Ladbrokes kicks off World Cup with 'Get Carter' style ad

. According to Ladbrokes, the betting industry handled 500m in stakes during the 2006 World Cup ...

23red poaches CHI director Tom Huxtable

LONDON - Integrated marketing agency 23red has poached CHI & Partners business director Tom...director Alan Gardiner. In 2009, 23red clinched business wins including an expanded brief from Bacardi ... . It won new business from Kings College London and La Senza. The agency has offices in London ...

Close-Up: Can ISBA model connect agencies and advertisers?

Industry figures reflect on the ISBA president's blueprint for more successful communications....business challenges are and ensuring this is communicated to agencies through a re ... that work to our mutual benefit. Building valuable brand assets is what clients and agencies are in business ... -interest can shape how our businesses adapt to the rapidly changing consumer and media environments. Genuine ...

Campaign Promotion: Richard Desforges - Try something different

The recession has been tough for the media industry but it has also led to more creativity ... at Warner Bros and now works on Warner Bros across all its businesses - theatrical, home video and games ... the way you do things. 2. To get the opportunity to meet lots of interesting people from the industry ...

Close-Up: IPA President's Medal for advertising's 'nice guy'

for the industry (and for the thousands of people he's helped over the years with his work for the IPA ... of the industry - will testify. A hugely intelligent but grounded man, Kendall is sincere and honest in a way ... years, my wife and the industry." But he does admit to a little pride knowing that he shares an honour ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.