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Marketing Society launches green action day

behaviour change. MORE TH N, EDF Energy and CBS Outdoor have already pledged their support ...

CBS uses TfL data to target summer revellers

LONDON - Out-of-home media owner CBS Outdoor has used TfL entry and exit research from the London...Using TfL data, which shows which stations have higher passenger exit figures during August, CBS ... sales director at CBS Outdoor, said in this economic climate advertisers "expect their media spend ... , happy, socialising and in a receptive frame of mind". Charlton said the CBS Outdoor thermal packs give ...

McCann ComputerTan hoax gets record hits

,000 references on the search engine Google in the first full day of activity. CBS Outdoor cross-track projection ...

Computer tan hoax fools 30,000 into seeing dangers of skin cancer

of the service via the website. The 20 second ad is also running on CBS Outdoor's digital network on the London ... campaign. So far users are spending well over a minute on the site on average. CBS Outdoor's cross ...

The week in Marketing: 28 October 2008

-Mobile are to feature on the ad spaces offered by CBS Outdoor; these include LCD screens, which can be updated remotely ...

Archbishop Desmond Tutu fronts World Vision campaign aimed at Londoners

their daily commute: cross-track projection on the Tube at Euston Station, which was offered by CBS free ...

Westfield London hires Adam and Eve to handle ad account

to channel much of its media spend into newspapers and magazines. CBS Outdoor handles the estimated 60m ...

Campaign Annual 2007: Top 10 Sales Directors

platforms. 10. Peter Charlton, sales director, CBS Outdoor Charlton's move from the radio world has been a positive one for CBS. He has some exciting formats to sell, but there's no doubting his energy and likeable persona has helped CBS maximise revenues. ...

Campaign Annual 2007: Medium of the Year - Google

in the UK, compared with 16.7 million worldwide. CBS Outdoor The outdoor company deserves its nomination ... formats on the Underground. Many of the innovations from CBS - including digital panels on Tube ... for advertisers. Also, the CBS sales team has been inventive in selling the new solutions, and the changes ...

New-Business Rankings: 16 November 2007

CB Richard Ellis, Barclaycard online, St Pancras 9 9 Starcom ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.