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Creativity and the art of collaboration

maintain a CDP-like attitude to clients forever?" You could quibble with the detail. Collaborative ... can't and shouldn't go back to the old CDP model, there are some who look at the quality of the work ... CDP way of working, provided it makes sense for the project and it's operated by intelligent people ...

Lessons from the cdp legacy

's almost impossible to believe that a marcoms landscape that has changed beyond recognition since CDP ... . No agency was a product of its time in quite the same way as CDP. Its arrival coincided perfectly ... -lasting affection. Much of that love and loyalty was directly linked to CDP's culture and business principles ...

On the Campaign Couch ... with JB

that the CDP brand may be getting a revival in the UK. For our younger readers, who may only think of it as a ... 't explain CDP. You look at what they did and then you know everything. Inside Collett Dickenson Pearce ... sloppiness: of thought or execution. Of all the adjectives deservedly bestowed on CDP, one seems to me ...

Diary: Relive CDP's glory days

for CDP, its former media department secretary, Annie Rickard, has climbed the ladder to the lofty heights ...

Close-Up: Can Mahoney reinvigorate Euro RSCG creative?

as "low-key". And it's true. Despite working at agencies such as CDP, Mustoes and most recently Bartle ... -winning "funfair" work for Hamlet while at CDP, and the "car" print ads for Stella Artois, which picked up ... : CDP, Agent Provocateur "proof" - won BTAA silver 2002: CDP, Hamlet Miniature Cigars "funfair" - won ...

Close-Up: 'Big Brother is out of the question, even for me'

Dickenson Pearce agency in the late 60s as the 'golden years'. Is this old men just being nostalgic? CDP ... looking forward to commercial breaks. I was very lucky to get into CDP in 1966, on the coat-tails of working with Ross Cramer as an art director/copywriter team. CDP's creative director didn't really care ...

Diary: CDP's reunion all set to be a story-fest

down. Although CDP - soon to be rebranded as Dentsu London - opened its doors for business on All Fools' Day 1960, 15 April is the chosen date."Our work was always late," Mike Everett, a one-time CDP creative group head and one of the reunion organisers, tells us. "So a two-week delay is in the best CDP ...

Close-Up: Dentsu highlights its global ambitions

(formerly CDP) and Attik, its design consultancy, which will also act as the group's European HQ. He won ... : "It just needs some TLC." He also brushes aside possible problems with the renaming from CDP, which happened last year but hasn't fully come into effect yet: "It's been a long time since it has been the CDP ...

Opinion: Perspective - With Jim Kelly in charge, Dentsu means business

A new player bringing new investment and new ambition, and one of the world's biggest (if least understood) advertising behemoths is coming to London with a vengeance. Dentsu - not a sleeping giant in Europe, a comatose one - has left its presence here (CDP) to drift so badly that you forget it's there ...

Diary: On the QT ..

of the most famous UK agencies of all time and its relaunch as Dentsu London. The former CDP executive, John ...

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