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CMW lands digital task for Elastoplast

Beiersdorf has appointed CMW to handle digital and social media activity for its Elastoplast brand....The agency won the business after a pitch that kicked off last month. It was handled by Elastoplast's brand manager, Simon Edwards. CMW, which obtained a place on the Beiersdorf roster after winning the Nivea digital account in February, will now develop Elastoplast's digital strategy, creating a ...

Agencies line up for digital and DM Elastoplast account

roster. Agency Republic handles its Nivea toiletries range, CMW works on Nivea for Men, and DraftFCB ...

Nivea prepares to celebrate 100 years

, Nivea appointed CMW to handle the digital advertising for its range of male grooming products . ...

Cadbury appoints CMW to Wispa digital account

LONDON - Cadbury has appointed CMW (formerly Clark McKay and Walpole) with the digital account

Cadbury unveils Creme Egg site

The confectionery giant has launched a web portal based on the Here today, goo tomorrow concept used in its latest ad campaign. The Creme Egg website has been developed by CMW Interactive to provide internet users with different ways of helping the eggs achieve their objective of releasing their fondant ...

John Lewis in hunt for Greenbee shop

and entertainment online. Brands such as Axa and Expedia were among the first to sign up. CMW developed a launch ...

Cadbury prepares for seven-figure online spend

intends to use the Creme Egg activity, created by CMW Interactive, as a test case for rolling out digital ...

Clark McKay wins battle for John Lewis's financial services

such as loans. A John Lewis spokeswoman confirmed that CMW had won the pitch, but said the details have yet ...

Hugo Boss pushes new Pure Purple fragrance with CMW campaign

LONDON - Procter & Gamble has appointed Clark McKay & Walpole North to develop the digital strategy for new Hugo Boss women's fragrance Pure Purple.

 

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