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Ditching flu awareness ads contributed to more deaths, paper claims

of Information (COI), government spending on health-related media campaigns fell to 56.7m in 2010/11 from 188 ...

School Reports 2012: Mother London

(Style The Nation), first book (Operation Alphabet), first standalone design client (COI Investment ... .com, Beck's and COI. Mother entered 2012 with improved billings, gross profit and 44 more people ...

School Reports 2012: Now

When Now was launched by the former Rapier creative partner John Townshend, the former COI chief ...

School Reports 2012: VCCP

. From slightly barmy ads for Jammie Dodgers and Coors Light to hard-working campaigns for Hiscox and COI ...

ZenithOptimedia upgrades UK advertising outlook for 2011

losing its biggest advertiser, COI, last year. ZenithOptimedia has also notably started to include ... cuts in COI spend have effectively taken 15m from the market. The print sector has also suffered ...

Global Radio revenues decline 1.3%

Over the year Global Radio lost 85% of revenues from what was radio s biggest advertiser, the Government s Central Office of Information, and when the COI is stripped out Global Radio s revenues increased 6% from revenues in the year to 31 March 2010 . The underlying revenue rise came from a number ...

Top 100 creative agencies 2011

helped fuel the further consolidation of media accounts, as when COI's 200 million account moved to Sir ...

Direct marketing and sales promotion leagues 2011

%. Clients include Jaguar/Land Rover, COI/Department of Health, Toyota/Lexus Crayon (Hicklin Slade ...

Adwatch (2 March) - Top 20 recall: Is the latest Bisto ad a promising one?

. The Labour government could have been putting out constructive messages like this through the COI and making ... . This ad had a charm rarely seen in COI work and a message that could do a lot to cure our social ills. Why ...

P&G replaces Government as UK's biggest advertising spender

Procter & Gamble is now the UK's biggest spender on advertising, following a 47% fall in COI spend....The COI spent 112m on advertising in 2010, down from 221m in 2009, when it was the UK's biggest ... that only "essential" advertising is run. As a result, the COI is now the fifth-biggest spender ... COI 112 221 -47 Asda 107 95 13 BT 104 72 44 ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.