Biggest brands: Top 100 online advertisers 2010
30 Mar 2010 | by Adam Woods
.' The COI, the UK's biggest advertiser last year, was also the second-biggest internet advertiser, boosting ...
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Direct marketing and sales promotion leagues 2010
30 Mar 2010 | by Richard Abbott
.' Advertisers, notably including the COI, are looking for 'joined-up' marketing planning and execution. Those ... , Gala Coral Group, COI Rapier Founded 1988. CEO Jonathan Stead. Privately owned. DM 65%, other 35 ... Marc Nohr. Privately owned. DM 85%, other 15%. Clients include: Waitrose, Lexus, COI Libertine ...
Change we can believe in?
16 Mar 2010 | by Gemma Charles
shifted to COI spending. The Conservatives have pledged to slash its 540m 'turnover' by 40% to bring ...
Jeremy Lee on Media: Unproven and unworkable
03 Mar 2010 | by Jeremy Lee
it on a par with David Cameron's recent simplistic pledge to strike from the COI roster for three years ...
Jeremy Lee on Media: The real power of spending
17 Feb 2010 | by Jeremy Lee
The latest focus on COI adspend has serious implications for brands, media owners and agencies....The political football that is the COI was once again in the headlines over the weekend. This time ... election deadline looms - would find this surprising? Mounting its defence, the COI claimed to have ... about the issue of the COI's future levels of funding, in an attempt to make political capital ...
The week in marketing
08 Dec 2009
activities should be run through the COI. - BA poster campaign British Airways has launched a Christmas ...
20:20 appointed
24 Nov 2009
campaign promoting its Youth Alcohol Action Plan. It follows a three-way pitch managed by the COI
Welsh Assembly tasks ad agency DCH
17 Nov 2009
Behaviour Code' for young people across Wales, following a pitch handled by the COI. The campaign will aim
The Week in Marketing
17 Nov 2009
TV campaign to promote diplomas, following a four-way pitch handled by the COI. - Age UK unveils ...
COI launches 10-week roadshow
13 Oct 2009
The COI has launched a 10-week roadshow, created by experiential agency BEcause, backing the launch
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
