Food Advertising Unit to study effect of ads on children
01 Dec 2011 | by John Reynolds
by children. AA chief executive Tim Lefroy was among a group of industry leaders, including former COI ...
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Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
) Blue Rubicon New brand Be clear on cancer (COI-Department of Health) M C Saatchi i ...
Biggest Brands: Top 100 advertisers 2011
15 Mar 2011 | by Adam Woods
-heralded 50% cut in COI investment. The FMCG company increased its spend by more than 30%, even as its use ... reliant on such a big advertiser as the COI always put radio in a slightly difficult position, and I think ... among big-spending brands as the COI slides down the table Last year, telecoms companies spent a lot ...
Master, Nadav and Telfer Triumph at Campaign Photo Awards
07 Jul 2010 | by Suzanne Bidlake
LOVE TYPE Photographer Sean de Sparengo Brand Andy Dymock Entered by Coy! Communications Creative agency Coy! Communications Creative team Mark Denton, Creative Director. Jerry Gallaher, Art ...
What Next in Digital?
28 Jun 2010 | by Suzanne Bidlake
for digital. With the Conservatives looking to change COI budgets to focus on effectiveness, the time is right ...
What Next in Digital: Data is digital way forward
25 Jun 2010 | by Suzanne Bidlake, associate editor (reports)
to brands. What's not to like? In the current economic situation, and given COI's plan to pay by results ...
Marketing's Power 100
26 May 2010 | by Nicola Clark
marketing-led approach. 3. Mark Lund, COI Although Lund now oversees the UK's biggest advertiser as its chief executive, he is keen to distance himself from the enormity of the COI's 208m adspend. The new government plans to bring COI spending back to 1997 levels as a priority, which would result ...
Biggest brands: Top 100 online advertisers 2010
30 Mar 2010 | by Adam Woods
.' The COI, the UK's biggest advertiser last year, was also the second-biggest internet advertiser, boosting ...
Power 100 Marketers of 2009: 1-50
27 May 2009 | by Staff
-budget campaign. 11. Mark Lund, COI I Chief executive Lund has joined the COI from ad agency DLKW at a ...
Biggest brands: Top 100 online advertisers 2009
31 Mar 2009 | by David Benady
such as 'four-play' - mobile and home telephony, TV and broadband - contracts. The government's COI ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
