Miele starts agency search for CRM task
05 Nov 2009
LONDON - Miele is looking for an agency to create an ongoing CRM programme for its consumer
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Premier Inn seeks shop for CRM task
26 Nov 2009
. In the past, the company has worked with EHS Brann and Heresy, which merged into VCCP. More recently, its CRM ... : "We are looking at a number of avenues for development of our CRM, but we have nothing confirmed ...
The World: New York - Rapp lands $20m Viagra digital and CRM tasks
23 Oct 2009
and CRM accounts for its Viagra brand.
Bluewater puts CRM work up for grabs
24 Sep 2009
LONDON - Bluewater is seeking a direct agency to handle its customer relationship marketing.
The World: Paris - Publicis Groupe set to acquire Unilever's CRM arm
04 Sep 2009
Publicis said the deal would give it one of the four leading multi-brand CRM platforms in the consumer goods business in France. Pour Tout Vous Dire was set up in 2001 to add value to 30 Unilever brands spanning beauty, hygiene, food products and other services. It covers more than five million ...
Starwood Hotels kicks off pitch for global CRM business
27 Aug 2009 | by Matt Williams
for a direct marketing network to handle its global CRM business.
Holland & Barrett seeks agency to handle CRM account
27 Nov 2008 | by Matt Williams
The health-food retailer recently appointed WCRS to its above-the-line account, and is now looking to expand its below-the-line CRM business as part of the same push to stand out in a market that is seeing increasing competition from supermarkets. WCRS was handed the 7 million advertising account in April after ...
Rapp lands pan-European CRM business for Eurostar
20 Nov 2008 | by Matt Williams
Rapp will be briefed with working across three core areas - CRM, loyalty and e-commerce programmes. The appointment follows a six-month search by Eurostar, after the company called a review of the account in May ... . Louise Holah, Eurostar's e-commerce, commercial and CRM manager, said: We look forward to working ...
BBC shakes up CRM for iPlayer services
30 Oct 2008 | by Matt Williams
range of other unspecified direct marketing messaging services, and provide associated CRM tools. No agency currently handles the direct marketing and CRM for the iPlayer application, although, in July ...
American Airlines seeks shop for Euro CRM
25 Aug 2006 | by Claire Billings
American Airlines is looking for an agency to handle its European customer relationship marketing business.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
