Product placement 2.0
24 Jun 2008 | by Adam Woods
behind it. In addition to quality editorial content, these include micro-CRM, individual marketing ...
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How is the credit crunch affecting media?
07 Oct 2008 | by Staff
mass CRM, data management and analytics, shopper marketing and so forth. The new, consolidated model ...
Goodfellow joins MEN Media as CRM chief
06 Nov 2007 | by Jacquie Bowser
LONDON - MEN Media, publisher of the Manchester Evening News, has appointed Mark Goodfellow to the new position of customer relationship manager.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
