Customer publishing leagues: The rise of branded content
16 Jun 2011 | by Kim Benjamin
to the changing priorities of brands.' Sandra Grasso Head of marketing communication and CRM, Maserati ...
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Brands and content: what's the story?
31 Jan 2012 | by Mark Lonergan, August Media
. The results are great. ' IKEA marketing team. *Source: IKEA Family live CRM survey, 2010 From ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
