Mazda unveils first brand-led marketing campaign
07 Mar 2011 | by Alex Brownsell
was created by WPP's Team Mazda Europe, including website development by Syzygy, CRM by Wunderman, and media ...
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Harrods launches media division
23 Aug 2011 | by Maisie McCabe
The new division, Harrods Media, will sell advertising on digital screens in-store, in the Harrods windows, on posters and displays, lift wraps, in the Harrods Magazine and iPhone app and on promotions and CRM. Harrods Media also offers advertisers a complete production service, including ...
Global Radio restructures sales team
22 Nov 2010 | by Maisie McCabe
and CRM. He reports to sales director Ed Chalmers. ...
60 Second Spot: Mike Baker, chief executive, OAA
23 Jun 2010 | by Harriet Dennys
consultancy work in Russia, Dubai and Spain, as well as launching the media CRM business, Media By Permission ...
MPG revitalises c2c's two-for-one campaign
07 Apr 2009 | by Niki Thorne
online and electronic customer relationship management advertising, door drops using the CRM database ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
