End of 'digital' road
25 Jun 2010 | by Martin Bailie, glue Isobar
communities of customers and develop CRM solutions, product departments will crowdsource to aid innovation ...
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Ben Padley, Sony Ericsson's vice-president, global head of digital marketing and CRM, will join Barclaycard as its first global customer engagement director in October. He will report directly to Nina Bibby, Barclaycard's global chief marketing officer. Padley will be responsible for 'accelerating' the brand ...
communities of customers and develop CRM solutions, product departments will crowdsource to aid innovation ...
account director Kate O'Donovan and Howard Barber, head of CRM planning and insight. They will work ...
, relationship marketing, CRM, promotions and merchant strategy. However, it will not include advertising, which ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.