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Barclaycard hires Ben Padley as first digital chief

Ben Padley, Sony Ericsson's vice-president, global head of digital marketing and CRM, will join Barclaycard as its first global customer engagement director in October. He will report directly to Nina Bibby, Barclaycard's global chief marketing officer. Padley will be responsible for 'accelerating' the brand ...

End of 'digital' road

communities of customers and develop CRM solutions, product departments will crowdsource to aid innovation ...

Sainsbury's Finance appoints Tangible

account director Kate O'Donovan and Howard Barber, head of CRM planning and insight. They will work ...

Agencies line up for Visa's 2012 account

, relationship marketing, CRM, promotions and merchant strategy. However, it will not include advertising, which ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.