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Brand Advocate wins Hendrick's Gin global digital and CRM account

William Grant & Sons, the distiller, has appointed Brand Advocate as its global digital and CRM...social CRM campaign, developing a Hendrick s Curiositorium site to brand drive loyalty among premium ...

Trading places: this week's people moves

including its partnership with iTunes, its gaming and directory offerings, CRM and publishing. (Media ...

School Reports 2011: Chemistry

-profile Chemistry team that shows how much its offering of digitally driven CRM is prized by its rivals. Publicis

The Red Brick Road lands Rémy Martin

Rémy Martin, the cognac brand, has appointed The Red Brick Road to handle its CRM and digital...Navigator Responsive Advertising for CRM and Willoughby Stewart Associates for integrated design. First ...

Iris wins global Lindeman's pitch

across loyalty, CRM and market research. The brand already has a global presence in more than 50 ...

Diageo hands Guinness' CRM brief to TMW

digital advertising for Baileys into Chemistry to provide a greater emphasis on CRM. The account ...

End of 'digital' road

communities of customers and develop CRM solutions, product departments will crowdsource to aid innovation ...

Grant's whisky seeks brand loyalty through digital initiative

with a brief to devise a UK digital and CRM strategy, following a wider review of its digital marketing . ...

Tuborg replaces Amstel as sponsor of The Big Chill

, with the agency managing its CRM and digital, as well as its experiential activity. Last summer, the brand ...

Diageo rethinks global marketing structure

, digital and CRM agency arrangements. ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.