2011 Marketing Society Awards for Excellence: the shortlist
05 Apr 2011 | by Staff
- Chocolate Weetabix Customer Relationship Marketing Barclaycard Freedom - CRM British Airways ...
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Why should brands worry about Europe's data protection proposals?
26 Jan 2012 | by Charles Ping
chairman of the Direct Marketing Association and head of CRM at Guardian News Media. ...
End of 'digital' road
25 Jun 2010 | by Martin Bailie, glue Isobar
communities of customers and develop CRM solutions, product departments will crowdsource to aid innovation ...
Athletics body UKA names Goodform as CRM agency
25 Jun 2009 | by Staff
LONDON - UKA, the governing body for athletics, has appointed sports CRM specialist Goodform as its
All-women team from Northumbria Uni scoop IDM gold prize
04 Jul 2008 | by Staff
Competition, run by the IDM, to create a proposal for a CRM campaign for the British Army...., the British Army. It asked for proposals for a CRM programme aimed at 16- to 18-year-olds entering higher ...
Broadsystem hired for data capture on future RAF recruits
22 Jun 2006 | by by Sarah Woods
The new 'altitude' project is a CRM campaign aimed at 14- to 15-year-olds with the aim of encouraging youngsters to consider a career in the RAF when they leave school. The project also aims ... Binary Vision, Lida, and Tullo Marshall Warren. The three-stage multi-channel CRM initiative involves ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
