Ultralase appoints ABA to direct response account
03 Mar 2010 | by Joe Thomas
for Asda's financial services arm CRM and point-of-sale work. In January Ultralase appointed Leeds ...
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End of 'digital' road
25 Jun 2010 | by Martin Bailie, glue Isobar
communities of customers and develop CRM solutions, product departments will crowdsource to aid innovation ...
Cosmetic surgery brand Transform hires agencies ahead of revamp
06 Feb 2009 | by Gemma Charles
will be the creation of a CRM programme. The agency moves follow the appointment of Cindy Simmons to the post ...
Novartis hands Aclasta CRM task to MRM Worldwide
25 Jan 2006 | by by Daniel Farey-Jones
LONDON – MRM Worldwide has won the European patient CRM business for Aclasta, a drug developed...global CRM roster. Colin Foster, new channels manager at Novartis, said: "In pitching ... to execute complex global CRM programmes. Its experience and insight will prove a valuable asset as we look ...
Direct News: COI outsources Donor Week task
01 Sep 2005
Organ Donor Week by outsourcing its telemarketing to CRM specialist Broadsystem.
Government to run E111 activity
13 Apr 2005
The DoH has appointed Alcone Marketing Group, through the COI, to develop the activity, which will be based around partnerships with retailers, travel agents and pharmacists. Work will include direct marketing, online and CRM activity. The campaign launches ahead of proposed changes to European ...
AstraZeneca seeks agency for Crestor CRM strategy
28 Jan 2005 | by Staff,
LONDON – Pharmaceuticals giant AstraZeneca is seeking a direct marketing agency to handle below-the-line activity on a global basis for its Crestor brand, a medicine for people with high cholesterol.
SMA Nutrition targets new parents with CRM strategy
16 Dec 2003 | by Claire Billings,
mothers as part of a new CRM programme developed by Haygarth.
MS Society launches tailored email alerts
12 Feb 2003 | by Claire Billings,
The alert service, powered by BSD Marketing's electronic CRM software, allows supporters of the charity to control the frequency and content of the emails they receive. The information can be delivered ... person at the right time." Founded in October, BSD provides a range of electronic CRM software ...
Amor and Chandler join Arnold at Feel
03 Jul 2002 | by Claire Billings,
appointed to extend the brand into new markets, while the MyScaleDown brief is to handle the branding, CRM ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
