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Lufthansa introduces Berlin routes

, supported by direct mail activity. Additional pre-launch activity will see CRM, direct and email ...

Audi marketing director Peter Duffy moves to easyJet

particular expertise in customer insight and the use of CRM, which will add real value to our business ...

Monarch appoints WDMP to CRM brief

Monarch, the airline and travel group, has appointed WDMP to handle its customer relationship marketing after a competitive pitch.

More than miles

confirmations, created by digital CRM agency Silverpop. Engaging in conversation Social media is also ...

End of 'digital' road

communities of customers and develop CRM solutions, product departments will crowdsource to aid innovation ...

Emirates draws on Damien Hirst for frequent flier relaunch

-fareast-language:#0400; mso-bidi-language:#0400;} The relaunch coincides with the 10th year of the CRM programme ...

Airlines realise value of loyalty

-ships in place with bmi and Virgin Atlantic. The company's head of CRM, Jason Willicombe, says other airlines ...

Andrew Walmsley on Digital: Travel problems

, commissioned by CRM software company RightNow Technologies and carried out by Loudhouse, surveyed 1000 UK ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.