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Grey Desire, the CRM agency launched last month by the Grey Global Group, has hired two new account...Grey Desire, the CRM agency launched last month by the Grey Global Group, has hired two new account directors. Sebastian Dreyfus joins from Impiric, where he worked on Fujifilm and Centrica, to work on Grey Desire s Procter get into rubber for its Persil Washing Up Liquid campaign. ...
Orange has poached senior Centrica marketer Tony Mooney to take on the new role of head of customer relationship management, as it looks to step up its relationship marketing activity.
to found an agency to help start-up companies in the CRM sector. Coad, who was the founder and former ... ). Cole said: Many companies fail to benefit from CRM, despite investing heavily in consultants ...
cleaning the toilet. Marketers now face a challenging period. While new technology, such as CRM ...
-Mail will be responsible for a full-service e-CRM programme covering strategy, planning and implementation, encompassing...The Woolwich and The Institute of Direct Marketing have separately appointed Ignite-Mail, the full-service e-direct marketing agency, to handle their e-marketing campaigns. For The Woolwich, Ignite-Mail will be responsible for a full-service e-CRM programme covering strategy, planning and implementation, encompassing ...
management (CRM) or e-commerce. 'There is no doubt that the convergence between the interactive world ... knowledgeable in both the CRM and e-commerce areas, even if changes in agency names or public statements put ... could knock the shop's CRM credentials, given its involvement from the start in Tesco's pioneering ...
, telemarketers are reinventing themselves as providers of multimedia contact centres based on e-CRM services ... contacts. The shift to e-CRM technology is becoming a priority for Sitel Corporation, which says ... inroads into e-CRM, with high-profile clients such as ONdigital choosing it as a strategic partner ...
the company s CRM capabilities and wireless and broadband distribution plans. The site, which has more than 1 ...
been appointed by Procter & Gamble, Mars and Smith-Kline Beecham to work on CRM projects. ...
CRM strategies. The review is likely to lead to a cull in the number of agencies Unilever works ...
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