10 Nov 2000
| by IAN DARBY
to develop a seven-figure customer relationship management (CRM) strategy for Energis, has replaced Energis ...
few months. Outside the UK the CRM strategy will launch in Germany, Holland, Poland and Switzerland ...
12 Oct 2000
| by RACHEL MILLER
Boyle. Using e-mail takes CRM beyond its previous definition and will be an incredibly useful addition ...
14 Sep 2000
| by DAVID MURPHY
for their less-than-inspiring customer service performance.
But PrimeResponse, an e-CRM vendor, claims more ...
31 Aug 2000
| by JEREMY RIDGWAY, an associate director o
relationship management activity
following its announcement of a pounds 16m investment in CRM technology.
The bank is recruiting for a number of CRM-focused posts within its
customer marketing department and will use its new Chordiant Software
products to develop CRM programmes to get closer to its 16 million ...
31 Aug 2000
| by POPPY BRECH
with direct marketing agency Rapp Collins to jointly
develop digital CRM operations in Europe ...
03 Aug 2000
| by MARK KLEINMAN
that will see the firms targeting SMEs with
integrated CRM solutions. Focusing on Recognition s Protagona ...
03 Aug 2000
| by POPPY BRECH
,
personalised statements and even more sophisticated CRM should be the
focus - this is what builds a brand ...
27 Jul 2000
| by CHRIS MARTIN, General manager, Moore IM
. But he takes a long-term
view and gains approval from his board to adopt a CRM programme as one ...
conferences on CRM, our marketer and his new CRM team
are suffering information overload - how can he tell ...
required to understand the technological
implications of each aspect of a CRM programme.
Very few ...
27 Jul 2000
| by POPPY BRECH
Consulting, will be responsible for helping the eCentre to
capitalise on the growth in CRM solutions ...
20 Jul 2000
| by JEREMY RIDGWAY, an associate director o
Peugeot has unveiled the latest phase of its customer relationship
management strategy in the form of an internet showroom for buying
vehicles online.
Developed by Snyder Communications E-CRM division, Circle.com, the
facility will form an integral part of Peugeot s Owner Services ...