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PRIVATE VIEW

: National TV VIRGIN MONEY Project: virginmoney.com Clients: Peter Ballard, managing director, Tom Wood, acquisition and CRM ...

PRIVATE VIEW

: National TV VIRGIN MONEY Project: virginmoney.com Clients: Peter Ballard, managing director, Tom Wood, acquisition and CRM ...

ANALYSIS: Is there profit in CRM tie-ups? - New research highlights long-term brand benefits from

from a cause related marketing (CRM) programme....from a cause related marketing (CRM) programme. From collectable tokens for school equipment ... benefits of CRM activity. But despite the increasing popularity of CRM activity, is there really any ... 'Profitable Partnerships', it was unveiled last week at BITC's tenth CRM conference, attended by 300 delegates ...

DIRECT: Virgin Wines unveils members-only club

manager at enjoyment.co.uk, said the CRM initiative would be the catalyst for building a dialogue ...

STOP PRESS

with direct marketing agency Rapp Collins to jointly develop digital CRM operations in Europe ...

DIRECT: Briefs

that will see the firms targeting SMEs with integrated CRM solutions. Focusing on Recognition s Protagona ...

Briefs

Consulting, will be responsible for helping the eCentre to capitalise on the growth in CRM solutions ...

Briefs

will be majority owned and managed by CRM specialist Cedar. The insurance and investment firms hope to use ...

DIRECT: Briefs

will integrate their CRM offerings and link MatchLogic s advertising information with NCR s database. ...

DIRECT: Briefs

solutions provider, has launched a customer relationship management (CRM) product, Intravue. The product enables marketers to outsource their CRM to a single point. Intravue combines database technology ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.