on below-the-line roster agencies WWAV Rapp Collins to handle CRM and KLP Euro RSCG to develop grassroots ...
Cisco Systems, the world's largest internet network provider, has handed its 3.5 million customer relationship management task to Agency Republic. The agency won the business after a four-way pitch. The on- and offline CRM drive kicks off in the UK and will then be developed in other ...
Amazon has snapped up former NTL director of customer marketing Gavin Wheeler to fill the post of European head of CRM as it steps up efforts to leverage its customer database. The company, which started life as an online bookseller, has developed into an entertainment e-tailer offering music, DVDs ...
start a CRM programme," said a Haygarth spokeswoman. The site also features a chat room ...
with readers, by launching a CRM (cause-related marketing) SMS service, in conjunction with Flytxt. Using its ...
services and mobile phone firms in the process of becoming established. Nicola Dady, head of CRM ... by getting frequent repeat purchases would we be able to grow," says CRM manager Morten Hother Sorensen ...
The agency has been created from the merger of BHWG Proximity, Clarke Cooper and Traffic, and forms part of the global network created from a collection of BBDO below-the-line agencies. Under one roof, the agency will offer CRM, direct marketing, data, media, promotions trade marketing ...
customers, which makes it a CRM tool, rather than a sales one, but it's a good idea and I wouldn ...
P&O Stena Line has unveiled a CRM strategy for its web site. The activity, developed by Link ICA, allows customers who do not wish to engage in a long-term relationship with the firm to book online without pursuing a dialogue with the company. An opt-in box will ensure that permission is gained ...
QXL ricardo has bolstered its marketing team with the appointment of Daniel Jay to the new role of consumer marketing manager. Jay reports to chief marketing officer Neil Mason. He joins from Letsbuyit.com, where he was international communications manager, in charge of its e-mail customer...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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