Search results for CRM

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NEWS ANALYSIS: Tank! questions the role of CRM - This year's summit in Monte Carlo put

-day conference in Nice last month focused specifically on CRM. Tank!, now in its fourth year, is a ... -up call to the delegates whose jobs are precisely about relationship building. CRM as most ... they seek should be purely value-based. "It's a choice between CRM - something that's important ...

IDM Fellows

The IDM has announced its Fellows of 2001. They are: Nick Backhouse, CRM director at McCann-Erikson Manchester; David Coupe, MD of Experian; Judith Donovan CBE, founder of JDA; and Malcolm Whitmarsh, marketing industry director at Reed Exhibitions. ...

MOVING UP: Career ladder - Appointment at The Database Group

Jeff Marksz has been made head of client strategy at The Database Group, where he will aid CRM development strategies. He joins from new media development firm Wheel, where he was business director. Previously he spent seven years at Ernst & Young where he was responsible for delivering business ...

CAREERS: Job interview

Name Paul Toeman Job Director of client services and CRM Company Customer publisher, The River ... ? Given my recent arrival at River, the last campaign would be the tailored e-zine CRM strategy I put ... -present Director of client services and CRM, The River Group ...

NEW MEDIA: Carling boosts music link with web offering

on below-the-line roster agencies WWAV Rapp Collins to handle CRM and KLP Euro RSCG to develop grassroots ...

DIRECT: Mazda outsources £1m work for key launches

will be retained on the data side to manage Mazda's UK CRM database, Adapt. The four agencies are being ...

Teletext researches revenue generation

division subsidiary can maximise revenue opportunities such as advertising and CRM. A particular ...

Mazda outsources £1m work for key launches

CRM database, Adapt. The four agencies are being asked to present ideas for strategic and creative ...

HEADLINES: Samsung banks on CRM to drive television sales

FCB Sydney has launched a customer relationship management programme for Samsung aimed at stimulating high-end television sales in Australia through a multimedia platform that focuses on data capture, and customer research and profiling. The centre of the initiative lies in the internet, where...

HEADLINES: Samsung banks on CRM to drive television sales

FCB Sydney has launched a customer relationship management programme for Samsung aimed at stimulating high-end television sales in Australia through a multimedia platform that focuses on data capture, and customer research and profiling. The centre of the initiative lies in the internet, where...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.