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Xbox launches £2.5m mail and online CRM drive

LONDON - Microsoft's Xbox is launching a £2.5m pan-European CRM campaign aimed at finding out more

AGENCY 2002: New Media Agency of the Year - Agency Republic

radio and press work. Republic has driven Xbox's CRM activity and last month kicked off ... -lauded web presence with a health and beauty section and a CRM engine, allowing the retailer to build user ... is redeveloping its web site and creating a CRM strategy in an industry with a 40% churn rate. With resolute ...

BT Openworld woos IT in small business with Proximity work

acquisition and CRM activity. The mailing was art directed by Sarah Morris and the copywriter was Reuben ...

Rivals chief marketer leaves to set up marketing firm

sports and consumer marketing company called Chris Reed Marketing (CRM).

D'Arcy launches worldwide marketing network with Arc

marketing and CRM. Clients will include Carrefour, Fiat, Gallaher and General Motors. The new name Arc ...

Carling drives music site with 'VIP' mailing

for the future. Development of a CRM programme is under way to continue to drive traffic to the website ...

MyTravel.com pushes late deals with Zenith Interactive campaign

sales, but the MyTravel.com site uses CRM software to build longer-term relationships with customers ...

MyTravel.com pushes late deals with Zenith Interactive campaign

sales, but the MyTravel.com site uses CRM software to build longer-term relationships with customers ...

MARKETING TECHNOLOGY: Automation assists business efficiency. Marketing resource management is helping reduce wasted hours, says David Murphy

in the CRM and business technology practice at Gartner in the US. But marketing is such a complex business ...

Foresight appointed to Asprey online task

provides marketing services such as media planning and buying, promotions, sponsorship, PR and CRM, offline ...

 

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