to remove filtersCase Study: Land Rover customer magazine
05 Nov 2003
at the forefront of its CRM programme. Land Rover Onelife acts as a living, evolving link between the customer ...
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Case Study: The rise of customer magazines
02 Dec 2003
through to CRM and finally to where we are today: data driven customer management. This has all been aided by the advancement in CRM technologies and the sophistication in segmentation and analysis ...
AA improves customer targeting with mag revamp
15 Oct 2003 | by Claire Billings,
of former Scottish Widows marketer Simon Skinner to head its CRM activity in the new role of customer ...
Amazon selects European chief for CRM activity
29 Aug 2003 | by Staff,
LONDON - Amazon.com has installed Tamsin Todd as European head of CRM to spearhead the online
News International hands Liquid Times DM brief
26 Aug 2003 | by Glen Mutel,
partnership director at the agency, to become CRM manager at Times Newspapers. Price's brief is to oversee ...
New subscription system at The Business to help CRM
29 Jul 2003 | by Jennifer Whitehead,
the punitive costs associated with traditional CRM systems." If you have an opinion on this or any other ...
Times Online partners with BT to launch SME advice site
21 Jul 2003 | by Staff,
on the outsourcing market and a previous one on the CRM market. Both were aimed at Times Online's business audience ...
Digital adds Play Monte Carlo betting to Sky Active
08 May 2003 | by Claire Billings,
. The software also uses CRM software, so the service can be tailored to suit users' needs. BettingCorp CEO ...
Kiss 100 launches SMS CRM drive for young listeners
05 May 2003 | by Claire Billings,
dialogue using CRM via SMS." The creative aims to cement Kiss's position as being at the heart of young ...
Times produces second Online special working with BT
14 Apr 2003 | by Staff,
The Outsourcing Special follows the success of Times Online's CRM Special. The Outsourcing Special is aimed at Times Online's business audience. Last month, the Times launched an investor's centre in association with Merrill Lynch Investment Managers to provide an authoritative editorial guide to all aspects ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
