Subscription data health checks on offer at PPA event
02 Nov 2004 | by Daniel Farey-Jones,
, which is exactly why we are sponsoring this event. Our aim is to champion the wider issue of the CRM ...
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Magazines to get tips from the "experts"
02 Nov 2004 | by MediaWeek
is exactly why we are sponsoring this event. “Our aim is to champion the wider issue of the CRM benefits ...
Direct news brief: Birmingham Midshires improves crm
20 Oct 2004
Birmingham Midshires, Halifax's lending arm, is improving customer relationship management by adopting data specialist Experian's iMarketer software. The package enables marketing staff to query customer databases more easily.
Ion promotes Khan to business development director
19 Oct 2004 | by Staff,
Khan joined Ion in September 2002 to direct key accounts, including setting up Harley Davidson's pan-European CRM infrastructure. Previously, Khan worked in creative advertising, direct marketing, sales promotion and through-the-line, with time spent at agencies such as Claydon Heeley Jones Mason ...
From the shop floor - Achav’s guide to the office class system
19 Oct 2004 | by MediaWeek
in each of us. Sonia Sudhakar is CRM manager at lastminute.com ...
Making the concept of 'brand' meaningful once more
15 Oct 2004
investment in internal education and training, and in CRM processes and systems, to ensure that the reality ...
Mark Trinder set for ITV Sales job
15 Oct 2004 | by Jeremy Lee
alongside the ITV Sales internal CRM Working Group. ITV is still looking for a marketing director although ...
Woolworths marketing chief Trinder quits for ITV Sales
14 Oct 2004 | by Jeremy Lee,
alongside the ITV Sales internal CRM Working Group. ITV is still looking for a marketing director although ...
Aegis takes stake in digital shop in deal worth up to £2m
13 Oct 2004 | by Ian Darby,
of Korea Telecom. The agency offers planning, web strategy, online planning and buying and CRM services ...
Broadsystem names head of data as it ramps up services
12 Oct 2004 | by Staff,
is to be delivered across all CRM, media and contact centre clients. Davies brings with him five years' analyst ... Jones Mason. He will report into Spencer Wright, head of client services CRM. Caroline Worboys ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
