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Nissan targets stylish female drivers with Micra C+C mailer

19 Dec 2005 | by by Julia Pearlman

their "stylish and independent nature". Helen Perry, manager, CRM Online marketing at Nissan, adds: "TMW ...

GCap promotes George to commercial director

15 Dec 2005 | by by Daniel Farey-Jones

Scotland and Manchester as well as the development of new revenue streams from CRM, online and podcasting ...

Farnborough uses SMS service to recruit students

14 Dec 2005 | by by Ben Bold

LONDON - Farnborough College of Technology has introduced a text messaging CRM service to support

Agency of the Year 2005: Direct Agency of the Year - Tullo Marshall Warren

14 Dec 2005 | by Ed Kemp

\London. The agency was also handed a £900,000 brief for GNER in April. The CRM account, which includes a relaunch ...

Direct News: Birds Eye mailer to focus on salt

07 Dec 2005

, including the creation of a logo to emphasise its health credentials, product reformulation and a CRM ...

Hart takes lead at expanded Lastminute marketing team after acquisition

07 Dec 2005 | by by Jennifer Whitehead

to marketing manager retail for the Lastminute.com travel brand. Karen Mullins moves from her CRM role at Travelocity.co.uk to become technical CRM manager with responsibility for all UK brands. Matt Cunliffe ...

IPA Effectiveness Awards 2005: Small agencies with big ideas

02 Dec 2005

marketing, Lloyds TSB Group Justin Sampson - Director of CRM, ITV Sales and chairman of Thinkbox Stephen ...

Classic FM group to ramp up use of CRM

29 Nov 2005 | by by Daniel Farey-Jones

-strong listener database and has appointed Kate Simon as CRM director....Simon had set up a CRM strategy at GCap's national station Classic FM, and her promotion will see her tasked with doing the same across the group's other stations. The group intends to build a central database of 2m listeners within three years, enabling it to cross-sell CD compilations, downloads ...

BT kicks off global pitch

25 Nov 2005 | by Emma Barns

several BT services beyond its core voice technology, such as networking businesses and CRM capability ...

Joshua nets £15m Nestle beverages strategy

25 Nov 2005 | by Claire Billings

fashion gurus Trinny Woodall and Susannah Constantine. The CRM programme is part of a push by Nestle ...

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