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was founded in 1993 by CRM gurus Don Peppers and Martha Rogers. Clients include Ford, Hewlett ...
identify which customers will offer the most return on investment. David Ward, head of CRM at Nikon ... unwanted mail. In recent years, the collapse of CRM projects within many large organisations have often ...
their "stylish and independent nature". Helen Perry, manager, CRM Online marketing at Nissan, adds: "TMW ...
. Each country head will bring a particular expertise to the table, including consultancy (Tang), CRM ... of DDB's CRM offer -- described by Omnicom president/CEO John Wren as the weak link in its armour ...
Scotland and Manchester as well as the development of new revenue streams from CRM, online and podcasting ...
LONDON - Farnborough College of Technology has introduced a text messaging CRM service to support
\London. The agency was also handed a £900,000 brief for GNER in April. The CRM account, which includes a relaunch ...
, including the creation of a logo to emphasise its health credentials, product reformulation and a CRM ...
to marketing manager retail for the Lastminute.com travel brand. Karen Mullins moves from her CRM role at Travelocity.co.uk to become technical CRM manager with responsibility for all UK brands. Matt Cunliffe ...
that the Virgin Holidays programme was "a fantastic example of a measured CRM campaign, illustrating how two ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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