21 Dec 2006
| by by Alex Donohue
.
"The use of e-lab as a sophisticated e-CRM tool enables a marketer to do exactly this." If you have ...
20 Dec 2006
| by Ed Kemp
Troughton Wunderman. It began by picking up Foster's first CRM
account, worth about £5m, and business from Monster.com. It was
named lead agency on Kraft's £20m pan-European CRM account, and
ended the year as lead ...
20 Dec 2006
| by Gareth Jones
. One of AKQA's biggest projects of 2006 was creating Nike's Run London
website and CRM campaign ...
18 Dec 2006
| by by Mark Banham
was responsible for advertising, public relations, digital, CRM and trade marketing programmes for Levi's iconic ...
14 Dec 2006
OgilvyOne meanwhile to handle CRM across seven markets, after a review challenging agencies to make ...
14 Dec 2006
| by Jack Sotto
Castro will oversee creative output across all disciplines: advertising, brand activation, PR, healthcare, branding, design and CRM. He was previously ECD at Lowe Manila, where he spent 18 years. "When Lintas became a Lowe agency, Raul played a pivotal role in making the kind of creativity Lowe stands ...
14 Dec 2006
| by Gemma O'Reilly
services manager, Hyundai Motors UK
2004-2005: CRM sales manager, Kids for Life
2000-2004: Operations ...
14 Dec 2006
Hanson is chief technology officer for Maestro Interactive. He has
been involved in CRM for the past 15 ...
14 Dec 2006
Mazda s pan-European customer relationship management (CRM) database. Data from the email campaign ...
less than for TV. The campaign encapsulates best practice in not only email marketing but CRM, says ...
13 Dec 2006
| by by Ed Kemp
is planning to appoint an agency to handle CRM for its directory business, also with a brief to shift more ...