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Nissan awards pan-European CRM brief to TMW

LONDON - Nissan has appointed direct marketing agency Tullo Marshall Warren to handle its pan-European customer relationship marketing.

Dating site picks CheetahMail to bring users together

The system will enable Match.com to launch an international CRM programme across its 15m global user community. Match.com's email marketing campaigns will span 32 countries and six continents ... Waeschenfelder, product marketing manager for Match.com, said: "It is key to our CRM activity that we can deploy ...

EMI to bolster mobile work with promotional drive

promotions into their existing internet, email and CRM campaigns. Flytxt's Neon platform will enable them ... as possible,' said Shai Eilon, CRM manager at EMI Music UK. EMI's wireless marketing initiative ...

CMW holds on to FlyBe online CRM account

LONDON - CMW Interactive has retained FlyBe's online CRM and loyalty marketing business after

Mazda backs CRM drive with customer magazine

LONDON - Mazda is to launch a global customer magazine next year as part of a CRM and loyalty

Black Sun creates campaign for May Fair luxury hotel

LONDON - CRM agency Black Sun has created an email campaign and website to promote Radisson

Thomson Holidays assigns £2m CRM task to WDMP

of CRM, Phillip James. The account had previously been handled by Bright, which repitched for the work ...

Emirates in hunt for direct shop

It is seeking an agency to handle all aspects of direct marketing, including CRM and database management. The search is being handled out of Emirates' headquarters in Dubai. Emirates has previously used Datamail Direct for its direct business. It is not known whether the review will affect ...

Ascot racecourse appoints Agency Inc for creative work

Ascot narrowed down its longlist of six agencies to Agency Inc and the Maidenhead-based incumbent ABA. John Blake, head of sales and marketing, said his in-house team is concentrating on CRM, customer data capture and identifying new prospects. It is focusing its communications on four or five ...

Virgin Megastores turns to Neolane for CRM

LONDON - Virgin Megastores has begun using Neolane's hosted CRM software to manage its customer

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