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ListLab unveils consumer data application e-lab

. "The use of e-lab as a sophisticated e-CRM tool enables a marketer to do exactly this." If you have ...

Dating site picks CheetahMail to bring users together

The system will enable Match.com to launch an international CRM programme across its 15m global user community. Match.com's email marketing campaigns will span 32 countries and six continents ... Waeschenfelder, product marketing manager for Match.com, said: "It is key to our CRM activity that we can deploy ...

EMI to bolster mobile work with promotional drive

promotions into their existing internet, email and CRM campaigns. Flytxt's Neon platform will enable them ... as possible,' said Shai Eilon, CRM manager at EMI Music UK. EMI's wireless marketing initiative ...

Otto seeks agency to drive sales online

. The latter is also looking for an agency to handle its CRM programme and is understood to harbour similar ...

Word of mouth can spread the right message

in their mobile address book. "With the use of database management and CRM, marketers can build their own network ...

Glenfiddich unveils integrated push for Christmas market

direct mail version of the prize draw will be sent to members of the Glenfiddich CRM programme. Stuart ...

Mazda backs CRM drive with customer magazine

Mazda is to launch a global customer magazine next year as part of a CRM and loyalty programme.

Mazda backs CRM drive with customer magazine

LONDON - Mazda is to launch a global customer magazine next year as part of a CRM and loyalty

Havas reports small rise in third-quarter revenue

's CRM business helped it perform in Europe (excluding France and the UK) and Latin America. European ...

Mobile is another direct medium but the rules are different

long term CRM strategy. To register for the seminar, contact Pippa Simmons on 020 7291 3355 ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.