to remove filtersRocco Forte targets regular visitors with email campaign
13 Dec 2007 | by Alex Donohue
-devised email and mailing CRM campaign, encouraging previous customers to visit the chain's five-star luxury
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Syzygy creates 'own road' drive for Mazda6 launch
19 Dec 2007 | by Nikki Sandison
specific areas of interest. Michael Vasseur, e-business and CRM manager of Mazda Europe, said: "The Syzygy ...
PriceRunner to launch integrated Christmas ad push
30 Nov 2007 | by Alex Donohue
and CRM activity..... PriceRunner.co.uk said it had also devised on-site CRM activity featuring prize draws and the chance to win ...
Carat Digital to use Alterian software for campaigns
29 Nov 2007 | by Alex Donohue
The agency, which is the digital arm of Carat UK, said it would be using Alterian s marketing technology across email marketing, analytics and CRM delivery work in order to improve efficiency in campaigns and drive sales. Alterian said the software would allow Carat Digital to support marketing ...
Aegis acquires Canadian digital agency Mindblossom
22 Nov 2007 | by Jacquie Bowser
, offers CRM, digital, direct marketing and data analytics services to a range of clients. It has reported ...
Claydon Heeley wins £1m account for Dorset Cereals
08 Nov 2007 | by Alex Donohue
in developing CRM, creative and ambient work. Xavier Rees, deputy managing director of Claydon Heeley, said ...
Inbox Digital nets United Biscuits task
02 Nov 2007
and Go Ahead! Initially, the agency will create an e-CRM campaign for the Go Ahead! range of snacks ...
COI sponsors GCap's firework finder
01 Nov 2007 | by Maria Esposito
-air promotions and the CRM monthly newsletter. Michelle Faiman, group head of interactive at GCap Media, said ...
WWAV Edinburgh to take on Strongbow
25 Oct 2007 | by Staff
The agency secured the business after a pitch against four undisclosed agencies. Strongbow s brand manager, Fiona Seath, handled the process. WWAV will take responsibility for developing a consumer recruitment and CRM programme that will use traditional DM channels, as well as online and mobile activity ...
Times Media raids Associated for enterprise head
16 Oct 2007 | by Darren Davidson
demonstrates the strategic importance of developing digital CRM and enterprise data for Times Media. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
