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Rocco Forte targets regular visitors with email campaign

-devised email and mailing CRM campaign, encouraging previous customers to visit the chain's five-star luxury

Glenfiddich searches for shop to handle £2m DM brief

The whisky brand has shortlisted three undisclosed agencies to pitch for the account. Claydon Heeley, which was hired to handle a global CRM project for the brand in January, was not invited to pitch ... to produce a CRM loyalty campaign aimed at encouraging consumers to try the whisky as well as making sure ...

Aegis acquires Canadian digital agency Mindblossom

, offers CRM, digital, direct marketing and data analytics services to a range of clients. It has reported ...

Claydon Heeley wins £1m account for Dorset Cereals

in developing CRM, creative and ambient work. Xavier Rees, deputy managing director of Claydon Heeley, said ...

Aegis Group acquires Canada's Genesis Media

The business, which is one of Canada s largest independent media agencies, offers CRM, digital, direct marketing and data analytics services to a range of clients. Aegis Group said the acquisition of Genesis Media , which has reported gross assets of around US$16.2m, would aid its expansion in Canada ...

Capital One hires TMW for CRM job

LONDON - Capital One has hired Tullo Marshall Warren to handle a customer management and brand identity brief with a view to adding the agency to its below-the-line roster.

Dunhill appoints Black Sun for customer base analysis

, preferences, lifestyle data and interests. Dunhill said it had been developing a CRM system over the last few ...

Power Horse bids for top spot with appointment of two new agencies

include the utilisation of CRM. Omar El Banna, Power Horse s regional marketing manager for the Middle ...

Salvation Army gives Kitcatt Nohr direct job

, CRM and database marketing.

Prospect Swetenhams Bisnode acquires Wegener DM International

, but also the ability to access Europe s leading CRM systems. ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.