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LONDON - MEN Media, publisher of the Manchester Evening News, has appointed Mark Goodfellow to the new position of customer relationship manager.
LONDON - Independent financial adviser AWD Chase de Vere has formed a partnership with data analyst specialist R-cubed to improve the analysis and targeting of its client base.
The agency will develop both on- and offline CRM communications for the luxury hotel chain in a bid to boost repeat bookings and encourage customers to visit more of its hotels around the world. The initial campaign for the recently rebranded Rocco Forte Collection focuses on the opening of two hotels ...
The agency will develop both on- and offline CRM communications for the luxury hotel chain in a bid to boost repeat bookings and encourage customers to visit more of its hotels around the world. The initial campaign for the recently rebranded Rocco Forte Collection focuses on the opening of two hotels ...
Fragrance, cosmetics and skincare brand Elizabeth Arden is seeking a relationship marketing agency to handle its first UK customer retention campaign.
LONDON - Virgin Games has appointed email marketing firm Silverpop to develop an email CRM...Silverpop will work with Virgin Games CRM team to tailor email content to customer preferences gathered from profiles and activity on its poker, casino, bingo and bets games. The programme will include time-triggered emails, along with updates on Virgin Games loyalty points scheme - V Points - designed ...
Capital One has hired Tullo Marshall Warren to handle a customer management and brand identity brief with a view to adding the agency to its below-the-line roster.
LONDON - Capital One has hired Tullo Marshall Warren to handle a customer management and brand identity brief with a view to adding the agency to its below-the-line roster.
Home-accessories and clothing brand The White Company has appointed more2 to develop its customer acquisition and retention programme.
operations director, Ben Cooper, as its first CRM solutions director....as well as in CRM roles at PriceWaterhouse Coopers and KPMG. Richard Marshall, Business Development ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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