Customers will be able to redeem points, accrued on the card through purchases, for items such as signed products, back-stage passes and invitations to special events. The card is being trialled in two regions in the UK to obtain customer feedback and operational information. Matt Button, HMV's head of CRM ...
The health-food retailer recently appointed WCRS to its above-the-line account, and is now looking to expand its below-the-line CRM business as part of the same push to stand out in a market that is seeing increasing competition from supermarkets. WCRS was handed the 7 million advertising account in April after ...
The retailer in August called a review of the CRM programme with Proximity London, Partners Aldridge Andrews and LIDA pitching for the business at the end of October. The incumbent, then Craik Jones did not re-pitch for the business and it later emerged the agency would be folded into sister agency ...
Foot Shop currently uses the Elucid CRM system across all of its businesses, including retailers Cosyfeet , Walktall and LookAtMyCrazyShoes.com , and has consequently built a database of over one ... Elucid CRM system means the entire process is seamless with no drastic changes to our existing processes ...
directors for loyalty, CRM and customer communications and in-store marketing. Marketing and trading ...
. It has now brought in Damian Reilly as its new head of retail CRM, and is keen to appoint a retained DM ...
designer furniture at discount prices, by providing a range of services including design, marketing and CRM....also been tasked with driving the complete CRM for the brand. Miranda Grubb, managing director ... -commerce expertise, and the crucial insight it can provide for audience targeting and CRM. Tequila\'s consultancy ...
to mail and be damned,' says Pamela Bath, director at market planning and CRM consultancy Blueberry Wave ...
Project: Freelander 2 Client: Peter Lee, CRM and internet manager, Land Rover Brief: Increase sales ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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