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Video: TUI launches Thomson and First Choice ads

17 Dec 2009 | by Alex Brownsell

, direct mail, E-CRM, in-store and PR activity. ...

My-wardrobe.com appoints Amanda Metcalfe as marketing director

16 Dec 2009 | by Joe Thomas

, as it ramps up its CRM, direct marketing, affiliate and PPC activity. She will report to founder and CEO ...

Airlines realise value of loyalty

08 Dec 2009 | by Alex Brownsell

-ships in place with bmi and Virgin Atlantic. The company's head of CRM, Jason Willicombe, says other airlines ...

Honda launches online customer panel through HS&P

04 Dec 2009 | by Jacquie Bowser

LONDON - Relationship marketing agency HS&P has launched an online CRM and research tool for Honda

Integration Essays: Set the agenda

04 Dec 2009 | by Neil Henderson, managing partner of St Luke's Communications

of reward. It's a mobile CRM reward programme, and an internal staff engagement scheme within Scottish ...

Skype appoints Juliet Blackburn as consumer marketing director

03 Dec 2009 | by Joe Thomas

Wolff Olins and Rapp to handle its global ad account and CRM programme. The review was handled ...

Grant's whisky appoints digital/CRM projects to Gyro:HSR

01 Dec 2009 | by Joe Thomas

:HSR to handle several digital and CRM projects....on the account on a project basis. William Grant Sons is also looking to overhaul the CRM strategy across its ... each brand's needs'. Earlier this year, Glenfiddich rolled out a global CRM programme entitled ... Jerry brand. The agency has been tasked with managing its CRM, digital and experiential activity ...

Honda launches digital campaign for VFR1200F motorcycle launch

27 Nov 2009 | by Jacquie Bowser

timer combined with an email and CRM campaign was used in the run up to the launch of the main site ...

The World: Melbourne - Four shops fight for BMW creative account

27 Nov 2009

agency being responsible for all brand work, as well as digital, retail and CRM activity. Media ...

Shops vie for 2012 London Olympics brief

26 Nov 2009 | by Noel Bussey

advertising, media buying, digital, CRM and PR. The winning agencies will be briefed to create campaigns ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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