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Marketing's Direct Marketing and Sales Promotion League Tables 2009
31 Mar 2009 | by Noelle McElhatton
-plays understand how to use customer data. 'A lot of clients tell us "my digital agency doesn't understand CRM ... and manage the brand's CRM activity. This pattern is repeated in SP-heritage agencies. 'We're looking ... year, travel brand First Choice awarded the agency its offline and online CRM work. The blurring ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
