MRM names Mike Cornwell as its chief
23 Jan 2009
for driving the agency's growth in the interactive, online and CRM spaces, and ensuring its London operation ...
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The week in marketing
27 Jan 2009
as its primary channel for CRM across Europe. - BK e-vouchers Burger King has launched a viral e ...
MRM names Mike Cornwell as its chief
22 Jan 2009 | by Matt Williams
for driving the agency's growth in the interactive, online and CRM spaces, and ensuring its London operation ...
Jobsite picks Neolane for database and CRM software
21 Jan 2009 | by Daniel Farey-Jones
LONDON - Online recruitment business Jobsite is to use Neolane software to manage its customer database and automate the creation and delivery of its job alert and marketing emails.
Choice Hotels Europe hires Spinnaker for CRM work
20 Jan 2009 | by Jacquie Bowser
Spinnaker will develop a campaign to encourage 100,000 prospects and customers of the hotel chain to opt in to an email communications programme, enabling Choice to migrate from a predominantly print based CRM programme to a digital based programme. Amy Ziegenfuss, marketing director at Choice Hotels ...
Media Headliner: Can Irwin and Jennings make Maxus think big?
16 Jan 2009
marketing, e-commerce and CRM, which means hiring new talent. Jennings sees this as a natural progression ...
Havas Digital appoints co-chief executives
15 Jan 2009 | by Staff
in Spain. One-to-One , a specialized CRM agency in Portugal. Archibald Ingall Stretton , the UK based ...
Thomson calls direct marketing pitch
15 Jan 2009 | by Matt Williams
is the incumbent on the Thomson CRM account, after being appointed to the business in October 2006, following a ...
TUI to consolidate CRM accounts across travel brands
14 Jan 2009 | by Alex Brownsell
TUI is shortlisting agencies for the combined CRM account for its Thomson Holidays and Portland Direct brands. WDMP, the incumbent on the Thomson CRM account, and McCann Erickson, the incumbent ... . A decision is expected in March. Jeremy Gidley, general manager of CRM at TUI Travel, said ...
TMW to develop eCRM programme for Nissan Europe
12 Jan 2009 | by Jacquie Bowser
2007 and has since produced numerous European campaigns, including a personalized CRM programme ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
