Bluewater puts CRM work up for grabs
24 Sep 2009
LONDON - Bluewater is seeking a direct agency to handle its customer relationship marketing.
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Andrew Walmsley on Digital: Travel problems
29 Sep 2009 | by Andrew Walmsley
, commissioned by CRM software company RightNow Technologies and carried out by Loudhouse, surveyed 1000 UK ...
Youth marketing: four trends in reaching the CyberGens
22 Sep 2009 | by David Benady
motivates them. With CRM, online interaction and loyalty schemes, one-to-one engagement has the potential ...
Glenmorangie promotes Ardberg Corryvreckan whisky with digital campaign
21 Sep 2009 | by Fiona Ramsay
and aims to engage the 50,000 members of Ardbeg's CRM programme worldwide to encourage them to go ...
Close-up: Inside MBA
18 Sep 2009
, for example, or to stimulated minds for the more traditional NT membership. CRM activity encouraged annual ...
Mini kicks off hunt for online CRM agency
17 Sep 2009 | by Claire Billings
LONDON - Mini, the BMW-owned car brand, is looking for an agency to handle its online loyalty and customer relationship marketing activity.
DSG International hires Rapp for DM account
17 Sep 2009
of CRM and eCRM campaigns. Rapp's appointment comes as DSG looks to step up its customer retention ... . The company has recently announced that it is looking for a new head of CRM. The retailer is also set ...
Twitter delivers better integrated brand communications
15 Sep 2009 | by Sue Unerman
campaign was usually led by the PR agency as a matter of course. And the CRM that followed would be handled ...
Mywardrobe.com plots digital push
15 Sep 2009 | by Joe Thomas
Palmer as CRM manager, to handle the activity. Hawman was previously brand manager of fashion and media ...
The Week: People News - O2 to cut marketing staff
11 Sep 2009
Sally Cowdry, the marketing director, will centralise planning into the CRM team so as to improve customer communications. O2 is also combining its mobile broadband and home broadband teams, but will retain Be Broadband as a separate brand. ...
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