to remove filtersMedia: Double Standards - Following the data trail consumers leave behind
26 Nov 2010
and CRM, all centralised in one team. We exist to inspire intelligence within the agency, cultivate a ...
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Audi marketing director Peter Duffy moves to easyJet
14 Dec 2010 | by Loulla-Mae Eleftheriou-Smith
particular expertise in customer insight and the use of CRM, which will add real value to our business ...
IPA Effectiveness Awards 2010: Silver Award - Tobacco Control
05 Nov 2010
, and directing quitters towards NHS support services. Over two years, the CRM programme increased quitting ...
Trading Places: This week's people moves in advertising, marketing and media
22 Oct 2010 | by Staff
, will be responsible for developing global marketing, CRM and ecommerce activities across Travelex's network of 800 ...
Travelex hires former HBOS marketing head
18 Oct 2010 | by Daniel Farey-Jones
Hanson, who left HBOS last year, will be responsible for developing global marketing, CRM and ecommerce activities across Travelex's network of 800 stores in 25 regions worldwide. Peter Jackson, CEO of Travelex, said: "Philip's experience of working with leading brands will be invaluable as we look to build ...
Content is King
15 Oct 2010 | by Hugh Burrows, Que Pasa Communications
management", "direct marketing" and "CRM", but an ecosystem that uses fantastic content to stimulate ...
Very.co.uk bids to interest young mothers
05 Oct 2010 | by Daniel Farey-Jones
Rimmer, CRM lead at Very.co.uk, said: "People might not necessarily associate the Very brand ...
Why the recession has been so good for BMW
24 Sep 2010 | by John Tylee
marketing led to a job offer as a CRM specialist at Ernst Young. However, BMW, where Hudson had helped set up a CRM and e-commerce operation, stepped in with an offer of its own. He was appointed UK marketing ...
Kelkoo hires Simpson as it launches brand review
31 Aug 2010 | by Jennifer Whitehead
Simpson joins from Glasses Direct, with a brief to develop Kelkoo's integrated marketing strategy and ensure that it has a differentiated product proposition. He will also build the marketing team by recruiting people to work on social marketing and CRM. Kelkoo currently uses Red for public relations but has ...
Don't make a promise you can't keep
18 Aug 2010 | by Kim Benjamin
of CRM at HMV. 'If you make grand promises along the lines of "we always offer you the best prices ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
