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Global Radio restructures sales team

and CRM. He reports to sales director Ed Chalmers. ...

Starcom MediaVest Group invests in analytics with new hire

Namruti will lead the group's data and analytics hub in the UK, and deliver strategies and analytics leadership for SMG clients at both a local and regional level. The analysts are responsible for projects across both offline and digital media, econometric and investment planning analysis, database, CRM ...

Trading Places: This week's people moves in advertising, marketing and media

, will be responsible for developing global marketing, CRM and ecommerce activities across Travelex's network of 800 ...

L'Oréal reviews European digital media

Agency sources said the company has invited agencies to pitch for the business, which is expected to cover key markets in Europe, including the UK. Samantha Daude, the director of new media and CRM worldwide at L Or al, is said to be leading the review from the company s HQ in France, with meetings ...

Very.co.uk bids to interest young mothers

Rimmer, CRM lead at Very.co.uk, said: "People might not necessarily associate the Very brand ...

MPG creates single Intelligence Unit

The 25-strong Intelligence Unit, which will be headed by Denise Turner, will carry out the agency's planning, consumer insight, CRM and analytics operations. Turner, who has been promoted from her previous role of head of insight and effectiveness, has been at MPG for ten years. She has 19 years ...

Absolute's Giles Darby joins Global Radio

Darby will represent all the Global Radio brands and will be responsible for driving revenue through sponsorships, promotions, digital media, events and CRM. In his new role Darby will lead a team of around 20 people and will be based at Leicester Square. He will report to Ed Chalmers, sales director ...

Eurostar targets business travellers with ad push

The TV, outdoor, digital and CRM push, created by Fallon, coincides with the launch of its new Standard Premier class. Featuring the tagline "Let your mind explore" which mimics the "Exploring is beautiful" strapline used in Eurostar s recent consumer-focused campaign the activity seeks to reinforce ...

Kelkoo hires Simpson as it launches brand review

Simpson joins from Glasses Direct, with a brief to develop Kelkoo's integrated marketing strategy and ensure that it has a differentiated product proposition. He will also build the marketing team by recruiting people to work on social marketing and CRM. Kelkoo currently uses Red for public relations but has ...

End of 'digital' road

communities of customers and develop CRM solutions, product departments will crowdsource to aid innovation ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.