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Media: Double Standards - Following the data trail consumers leave behind

and CRM, all centralised in one team. We exist to inspire intelligence within the agency, cultivate a ...

Gatwick Airport hunts CRM and digital shop

Gatwick Airport is seeking an agency to handle its customer relationship marketing and digital account.

IPA Effectiveness Awards 2010: Silver Award - Tobacco Control

, and directing quitters towards NHS support services. Over two years, the CRM programme increased quitting ...

Havas lifted by UK as global revenue rises 12.9%

The French's group's UK business achieved its highest year-on-year growth figure of 2010 with a 12.1% increase to 46m. Organic growth came in at 5.3% globally and 7.5% for the UK. New business wins in the country during the quarter included Barclays' DM and CRM business by EHS 4D . Despite France also ...

The Dawn of Engagenomics

to CRM and loyalty programmes, events and, more recently, a host of digital techniques ...

Content is King

management", "direct marketing" and "CRM", but an ecosystem that uses fantastic content to stimulate ...

Monarch appoints WDMP to CRM brief

Monarch, the airline and travel group, has appointed WDMP to handle its customer relationship marketing after a competitive pitch.

Agencies line up for railcard ad account

railcards. Work will include print, digital and social media work, as well as direct marketing and CRM ...

L'Oréal reviews European digital media

Agency sources said the company has invited agencies to pitch for the business, which is expected to cover key markets in Europe, including the UK. Samantha Daude, the director of new media and CRM worldwide at L Or al, is said to be leading the review from the company s HQ in France, with meetings ...

Vodafone awards CRM account to G2

Vodafone has handed its UK CRM account to G2, bringing an end to its five-year relationship...G2 was awarded the business after the telecoms giant approached agencies in July to pitch for the account, which includes all of Vodafone's CRM and eCRM business. PAA had worked with Vodafone since ... will not be handling any of the CRM business. However, the agency has worked on a number of other Vodafone projects ...

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