particular expertise in customer insight and the use of CRM, which will add real value to our business ...
Hanson, who left HBOS last year, will be responsible for developing global marketing, CRM and ecommerce activities across Travelex's network of 800 stores in 25 regions worldwide. Peter Jackson, CEO of Travelex, said: "Philip's experience of working with leading brands will be invaluable as we look to build ...
Rimmer, CRM lead at Very.co.uk, said: "People might not necessarily associate the Very brand ...
The TV, outdoor, digital and CRM push, created by Fallon, coincides with the launch of its new Standard Premier class. Featuring the tagline "Let your mind explore" which mimics the "Exploring is beautiful" strapline used in Eurostar s recent consumer-focused campaign the activity seeks to reinforce ...
Simpson joins from Glasses Direct, with a brief to develop Kelkoo's integrated marketing strategy and ensure that it has a differentiated product proposition. He will also build the marketing team by recruiting people to work on social marketing and CRM. Kelkoo currently uses Red for public relations but has ...
of CRM at HMV. 'If you make grand promises along the lines of "we always offer you the best prices ...
confirmations, created by digital CRM agency Silverpop. Engaging in conversation Social media is also ...
, packaging, service delivery, line extensions, NPD, CRM, CSR, sponsorship, sampling, promotions, PR ...
, the group marketing function has been restructured with three new departments: group CRM; brand creative; and brand marketing. As part of the restructure, Matt Button has been promoted from head of CRM at HMV to lead the group CRM function, which will be responsible for the purehmv and Waterstone's Card rewards ...
and will launch a fashion-based "mini-series" on YouTube at the end of August. The CRM activity coincides ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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